Secrets of the Millionaire Mind: The Book That Made Me Declare It to the World

The book I would like to recommend is Secrets of the Millionaire Mind by T. Harv Eker, in its new Thai edition published by WeLearn, running to 231 pages.

Have you ever wondered why some people turn everything they touch into gold, while others work themselves to the bone yet still can’t make ends meet? Or why even those who win the big lottery jackpot end up broke again? This book answers that the difference lies not in luck or opportunity, but in the “Financial Blueprint” embedded in our subconscious minds.

But what makes me remember this book isn’t the theory about money. It’s the feeling I had while reading it. The book stimulates thought and the urge to take action remarkably well, and it doesn’t just spark that impulse once when you open the cover, but sustains it continuously all the way to the last page.

Wealth Begins with Mindset, Not the Numbers in Your Account

The core of this book is not about teaching stock trading or telling you which assets to invest in, but rather about “dissecting and dismantling” the attitudes we hold toward money. The author takes us on an exploration of the financial programs implanted in us since childhood—through the phrases we hear on repeat, through what we observe adults doing, and through certain events in the past—and then asks directly whether those programs are holding us back.

The author describes this mechanism as a very simple sequence. Thoughts lead to feelings, feelings lead to actions, and actions lead to outcomes. If you want to change the outcomes, it is not enough to fix only the end of the chain; you must go back and fix the source, namely the blueprint that produces those thoughts.

The content is divided into two distinct parts. The first is our financial blueprint (Your Money Blueprint), which takes you on a journey into the subconscious and teaches you how to reprogram it. The second is the wealth files (The Wealth Files), which dives deep into 17 differences in mindset and behavior between the rich and the poor and the middle class, delivered bluntly without any regard for feelings.

Easy to read, but the commitment keeps rising

Many self-development books ignite a strong spark in their first chapter, only to slowly fizzle out once they enter the theoretical sections. This book is not like that. Each chapter is short, easy to read, and always builds on the momentum of the one before, making it easy to finish. Along the way, our thinking and determination are elevated step by step (without us even realizing we are being pushed).

The author recounts how he used all these ways of thinking to transform himself from a broke person into a multimillionaire, worth hundreds of millions, in just two and a half years. We don’t have to believe all of those figures, but I find that what carries more weight than the numbers is the way the author writes, which clearly comes from someone who has lived it, not someone summarizing research to tell it to others.

A Promise to Yourself Is Not Enough; You Must Announce It to the World

The part that impressed me the most and that I will never forget is when the author said that we must make a promise to ourselves, and that is not enough; we must also announce to the world what we are going to do.

It might sound like the “if you don’t do it, you’ll lose face” mindset, or the behavior of hot-headed people who talk before they act, but this is the truth. A promise kept only in one’s heart can be broken every single day without anyone knowing (including ourselves, who pretend to forget). But once it is announced, it becomes a discipline that others help hold you to.

This is precisely where I realized that this book is not merely academic. It is a book written by an author with real experience and a genuine understanding of human nature. Only those who truly understand people know that knowledge alone has never carried anyone to their goal. What gets us there is the pressure we choose to create for ourselves.

Who It’s For

This book is ideal for anyone who wants to start building wealth but doesn’t know where to begin, because adjusting your Mindset is the most important first step. It suits those who feel they work hard yet money is never enough, as the book will point out which beliefs are blocking their path. It is also suitable for entrepreneurs and investors who want their wealth to grow and be sustained in the long run. Moreover, those who are not primarily interested in money but are looking for a push to take action and achieve some goal will benefit from this book just as much.

Things to Know Before Using It

For some, the author’s language may come across as aggressive or cult-like in certain passages, and the book emphasizes psychology and ways of thinking over step-by-step financial practices, such as portfolio management. We therefore still need to study financial instruments further (this book provides the fuel, but not a complete map of every route) to apply these Mindsets in practice.

Promise, Then Announce

Secrets of the Millionaire Mind is a foundational book that anyone who wants to build wealth should read, because getting rich isn’t just about knowing what to do, but also about knowing how to “think.” More importantly, it makes us want to get up and actually do it.

I rate it 9.5 out of 10 for readability and 9 out of 10 for practical application… but it won’t change a thing if, after finishing the read, we merely “feel good” without “committing” to ourselves and “announcing” it to the world starting today.

Where to Buy

Order Secrets of the Millionaire Mind (Thai edition, new cover) from the Naiin bookstore website.